While beer has been brewed for as long as we’ve had civilization, until the latter half of the 20th century, most beer brewed in the US stuck to a familiar formula—pale lagers, kind of crisp, without overtly bold flavors. 1965 saw the first craft beer brewery open in the US; in 2020, 8,764 craft breweries were in operation around the US, claiming 12.3% of the overall beer market. This explosive growth has ushered in an equally explosive drive to innovate as craft brewers aim to set themselves apart from one another in the face of competition. Brewers have been using all kinds of spices and flavorings to make their mark, choosing berries for winter brews or citrus peel for bright, summery beers. They’ve also been experimenting with exotic flavors, to push the boundaries of brewing and create even more unique products to add to their lineup.